If you’re an entrepreneur, I’m sure you’ve heard about the importance of your brand. What is branding? Simply put, how others perceive you and your business. It helps clients and potential clients see how your services or products differ from others offering similar ones.

Just like your reputation, building your brand takes a long time. And you have to be sure that what you do backs your brand. Here are three ways to do this:

Be clear and consistent. Remember, being clear draws individuals to a brand, and being consistent makes it stick. You need to know the main things you want to be known for and always deliver those things.

Dress the part, and walk the talk. Basically, if you’re going to talk the talk, you have to walk the walk, too. Period. This means taking pride in your personal appearance, too.

Over-deliver to make brand ambassadors. As a business owner, controlling your brand is not something you can do completely. You can control it, however, when it comes to remaining clear and consistent with your best attributes and walking your talk. When you do this, those you interact with and people who’ve personally experienced your brand will spread the news about you. It’s important to realize that branding can be more valuable when it comes from others.

Resource: biznik.com

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The other day on Twitter, I came across a tweet about an article focusing on how to get your family and friends to stop telling you to get a real job; it’s basically for folks who work at home.
This very subject is something I’ve struggled with from time to time (and sometimes still do) so I was very glad to read this. The writer, Jennifer Mattern, says our friends and family’s concerns are understandable for a couple of reasons:
  1. These people love you and really do want what’s best for you
  2. People really don’t understand what you do.
Anyhoo, it’s a really good article with great tips so if this something you deal with, go check it out: How to Shut up Friends and Family Who Tell You to “Get a Real Job”

Peace & Blessings,


Photo from: businesswings.co.uk

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At times it’s easier to take the beaten path.  The road that has already been plotted out for us makes it simple but taking the road less traveled can be better at the end of the day.  When we tend to be afraid to step out and do something different. When we do step out on our own, the reward can be greater.  remember when you were younger, or even lately, and you saved up your allowance and money you made doing odds and ends to purchase that one item that you wanted? Remember how good it felt to actually buy something with your own hard earned money as opposed to someone just giving it to you?  That feeling is similar to the road less traveled.  Sometimes when you strike out on your own and make it happen it can be more rewarding then just following in someone else’s footsteps.

Don’t be afraid to step out and make your own way.  Every step may not be successful but you made the decision on your own.  Remember, even when you are following someone else’s path they had to step out and carve it for themselves first.  Don’t be afraid make your own impact and take the road less traveled

Just my thoughts,

Sincere

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the other day. And, I’m not talking a few tears of release. I had a 4-hour, body-jerking, air-gasping cry-til-i’m-out-of-tears kinda cry. The next day I awoke with a face so swollen it was unrecognizable… even makeup and glasses couldn’t hide the stranger in my reflection.

But, I feel better. I made a phone call the next morning that will probably change my life for the better. I’ve made a decision to just go for it. If I fail… at least I tried. If I succeed, it was mine all along.

Tears are meant to cleanse. Thank you, God.

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The show opens with Will in the hall and Sue Sylvester passes by him telling him that she’ll see him on Saturday because she is a judge.  They then go to Principal Figgin’s office to argue about it. There is nothing Prinicpal Figgins can do because the show choir committee picks the judges.  She gets to judge because she’s a ‘celebrity’.  Even though she’s a judge, they still need to win at regionals or the group is finished.

At Mr. Schuester’s Apartment… Quinn is daydreaming and remembering back to when her and Puck got together and how he said that he had protection but obviously either didn’t use it or didn’t use it correctly because she got pregnant.  Mr. Schuester walks up to her interrupting  her vision to ask her if she’s alright.  He has invited the group over to have a first annual New Directions set list nomination party.  The guys are really bummed out because they know that Coach Sylvester is a judge and she told them at Cheerios practice that she’s going to crush them.  Tina begins to cry and talk about how she loves them and feels special for being a part of something special.  They then go on to talk about how it’s all over because Glee club will be over and they will each go their separate ways.  Instead of a set list nomination party it turned into a crying session where they just each went around the room and talked about what they loved about the time they shared together.

At school… Will is in Emma’s office telling her about what happened the night before with the set list party and how it took everything in him not to cry right along with them.  Emma asks what exactly he wants from her.  She recalls back to when he wanted to quit teaching and become an accountant but she showed him a video of him singing and he said that it was the happiest moment of his life.  She goes on to cheer him up a bit but then when he says that he’s missed her she tells him that she’s been seeing someone.  That someone is her dentist Carl Howell.  Will thanks her for the help and walks out disappointed.

Driving on the highway… As Will is driving home he is switching radio stations when Journey’s “Don’t Stop Believing” comes on the radio.  He pulls over and overcome with emotion begins to cry.

The next day at school… Rachel is somberly walking down the hall when Finn stops her and says that they need to talk.  he tells her that She’s their leader and that the two of them are going to fix things and they will go on to regionals and win.  After he finishes she surprisingly kisses him and begins to smile.

In the choir room… Mr. Schuester writes the word “JOURNEY” on the board and begins to reminisce about how it was when they first began up until where they are now.  He talks about how he wanted to quit at one point but they brought him back with ‘Don’t Stop Believing”, they decided to do a Journey Medley.

At Regionals… Will walks in to see them introducing the judges, Josh Groban, Olivia Newton-John, News Anchor Rod Remington, and Coach Sue Sylvester.  The first group, Oral Intensity is announced.  They cut to backstage to hear Puck and the others complaining because they performed a mash-up of Josh Groban and Olivia Newton-John because someone tipped them off to who the judges are.  They are bummed because they feel they can’t win but Mr. Schuester assures them that they have something that the others don’t and that they can still win.  After this, they get set to perform. Before Finn goes on stage Rachel tells him to break a leg, and he tells her that he loves her. They then go out and perform “Faithfully” by Journey.  They then break into “Anyway You Want It“, and end their set with “Don’t Stop Believing“.

Backstage… As they are celebrating and feeling great about their performance. Quinn’s mom comes up to her. When he asks if something was wrong with dad, she says that she just wanted to see her perform and that she was wonderful and how sorry she was for missing the other performances.  Her mother has left her father because he was having an affair with some ‘tattooed freak’.  she wants Quinn to come home.  When she asks Quinn to say something she says her water just broke.

Back on stage… next up is Vocal Adrenaline.  They are performing “Bohemian Rhapsody” By Queen with Jesse St. James as the lead. as they perform they cut to scenes of Quinn being rushed to the hospital by the group.  When she gets there she ask s that Mercedes come with her as the others wait nervously.  They show Quinn pushing and in loads of pain and Puck looking on confused and scared as she yells at him that he sucks!!  The rest of the group paces the floor in the waiting room and look on in anticipation.  By the end of the song she has had a beautiful baby girl.

At Regionals… Seems that everyone went to the hospital except Rachel.  She congratulates Ms. Corcoran on their performance but also says that Vocal Adrenaline’s best days are behind them. She wants her to come teach at McKinley and co direct with Mr. Schuester.  She feels that there is so much that she can teach her. Ms. Corcoran tells her that she is tired of teaching Glee clubs and that she wants a real life. She wants to start a family since she missed out on raising Rachel.

In the Judge’s room… Sue steps in and goes off, she tells them that she doesn’t care who comes in first or second but that she knows who she wants to come in last.  Rod Remington was feeling the Bohemian Rhapsody so that’s a vote for Vocal Adrenaline. Olivia Newton-John was offended that only one group chose to honor her so that’s a vote for Oral Intensity, and Josh Groban while hitting on Sue thinks that New Directions should win because they have ‘heart’. As Olivia Newton-John is going off on New Directions she begins to feel sorry and actually takes up for them.  Then the ‘celebrities’ seem to turn on her and wonder why she’s even there because she’s not a celebrity, she’s just like that ‘ragtag’ group from her school. They feel they aren’t good they just try hard.  They start the voting.

On Stage… The groups are lined up as the judges come out to announce the winners.  The runners up are Oral Intensity, which leaves a decision between Vocal Adrenaline and our beloved New Directions. Sue then after a brief pause announce Vocal Adrenaline as the winner.  The dejected group looks on somberly as they realize the they didn’t even place.

Back at the hospital… Quinn and Puck are looking at the baby as she is in with the other babies.  He asks if she wants to keep her and Quinn tells him no.  Asking if he loved her, he says yes especially now. They awkwardly look at and away from each other. Ms. Corcoran then walks up and asks which one of the babies is Quinn’s.  When she recognizes her, she asks if she has a name, and they tell her it’s Beth. *Is she going to adopt Quinn’s baby so that she can start a family? hmmm…*

In Principal Figgins’ Office… Ms. Pillsbury and Prinicipal Figgins are having a heated discussion and she storms out.  Will asks what happened and she tells him that he has already given their choir room away. She says some things are worth fighting for, while she’s talking about the kids he’s talking about their relationship. As she goes to walk off so that she won’t have to discuss it he grabs her arm and tells her that he loves her.  He tells her that Dentist or no, things aren’t over between them then passionately kisses her.  As he is kissing her Rachel interrupts and summons him to the auditorium.

In the Auditorium… The group is on stage and they each tell him how things were with them before they joined the glee club and how much better things are now. They feel that they have won because they have him as a teacher. Glee club will never end because he is Glee club and he’s in all of them now.  They then go on to perform ” To Sir With Love” by Lulu. Sue is seen watching this from the back of the auditorium and she seems to be a little emotional about it.

In the choir room… As Will is clearing out the choir room, Sue comes in to see him and gloat a little. He says that she’s gotten what she wants and that he should shake her hand.  She hits back with one of the lines of the night. ‘Not unless you have some hand sanitizer, I’ve seen that car you drive. I don’t want to catch poor.’  He feels that they were better than Oral Intensity. As they flash back to the judges decisions it shows that she actually voted for them to win first place, Oral Intensity second and Vocal Adrenaline third. This is unknown to Will.  She goes on to tell him that she wants another year to torment him. the show her in Figgin’s office telling him that she want to group to stay for another year and that she gets what she wants because of the blackmail stuff she has on him.  Figgins has had enough and says that he will tell his wife about the pictures before he’ll be bullied by her again. If he gives them another year then she won’t blackmail him anymore. She then tells Will that she thinks that he’s a good teacher. As they shake hands, she tells him to good luck and  relishes the thought of another full year of besting him.

In the choir room… As the group looks and stares at Mr. Scuester sadly, he finally tells them that they have another year. They all get excited and celebrate. Before they leave for the summer, Mr. Schuester, with a little help from Puck, sings them a song.  He performs ” Somewhere Over The Rainbow” by Judy Garland. As they sing, they inter-splice a scene of Ms. Corcoran adopting Quinn’s baby at the hospital, ending the first season of Glee.

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